What Is a Membership Site?
Like a gym membership, in which you pay a monthly fee to use the gym’s resources, a membership site is a place where people can join to get whatever it is you offer. Many membership sites offer articles or reports, video tutorials, webinars, checklists, templates, apps or software, and more.
Generally, people join a membership site because it will simplify their life, speed up the learning curve, and/or give them greater detail on how to do something than general content offered online. For example, there are many online marketing membership sites that delve down into specific topics, such as how to write a successful Facebook ad, maximize Instagram and/or repurpose content across marketing platforms.